Lipdub Blog

TVA Publications Lipdub

Today, our Lipdub Team want to highlight the TVA Publications Lipdub.  You know, the group that publish “Cool!” : the one-of-a-kind magazine for teens. This title alone reaches close to 40% of young people aged 12 to 17, including over 56% of female readers in this target group, each month.  Enjoy this lipdub.

TVA Publications in 2 words :

TVA Publications is Québec’s, leading, french-language magazine publisher.  With more than 47 titles and 23 million copies sold each year, TVA Publications accounts for 50% of total magazine sales in Québec and over 74% copies sold on newsstand in Quebec.  TVA’s weekly, entertainment newsmagazines 7 Jours, Le Lundi, Star système, Dernière Heure, Échos Vedettes, TV Hebdo and TV 7 Jours are the leaders in readership. The numbers don’t lie. Our publications account for over 85% of total sales of weekly magazines in Québec!   Moreover, TVA Publications is a force in the home décor and renovation magazine market, with Décoration chez-soi, Les idées de ma maison and Rénovation-Bricolage holding a 68% share of magazine sales in this segment.  Last, but certainly not least, is Cool!, the one-of-a-kind magazine for teens. This title alone reaches close to 40% of young people aged 12 to 17, including over 56% of female readers in this target group, each month.